"The Influencer" Reality Series by PersonEdge with Collaboration of Nokia Malaysia

Last week, I was at Hilton PJ for the launch of a brand new online reality show called, The Influencer. PersonEdge Sdn Bhd, a partner of the Lowyat MSC family, has collaborated with Nokia Malaysia to launch “The Influencer”. The show will be streamed online to Lowyat.NET's 1 million unique visitors beginning Friday, 6 December 2013.

Launch event emceed by Mynn Lee. 
The Influencer is an online reality show featuring some of Malaysia’s most prominent online personalities across various areas of interest, from lifestyle, fashion, food and technology. This competition will feature 10 of Malaysia’s renowned online personalities who will compete for the title of “THE INFLUENCER".

The series, which will debut on Lowyat.TV starting from December 6, will see the personalities battling it out over six challenges to lay claim on the title of “The Influencer” as well as attractive prizes. Each episode will see the personalities engaged in a challenge featuring a specific theme. It is up to the influencers to rise to the occasion, overcome the challenges and win!

Ms Eda Lim, Head of Marketing at Nokia Malaysia
“The Influencer” was the brainchild of PersonEdge co-founder Choo Mei Sze, and together with Lowyat MSC CEO Vijandren Ramadass and with the partnership of Nokia Malaysia, the reality series was born. Contestants will use the new Nokia Lumia 1520, Nokia’s latest 6-inch smartphone, to empower themselves through the six challenges, each of which will feature a different area of interest of the personalities: technology, beauty, food, fitness, fashion and travel.

PersonEdge co-founder Choo Mei Sze
The contestants are :-

- Chessie
- Ben Ashaari
- Ami Schaheera
- Vernon Chan
- Ah Bok aka Taufulou
- Karen Kho
- Jacklyn Gan
- Rebecca Saw
- Kelly Chin
- Chris Ooi from Elecoldxhot

This series seeks to build and show the credibility and importance of the role online personalities have in Malaysia. The strategic collaboration with Nokia will further boost the digital and social media industry. So who will be vying for what will surely be a keenly-contested battle to be crowned as The Influencer? They will be the first in the country to be using Nokia’s latest flagship the Lumia 1520.

Check out their very first episode below:-

Subsequent episodes will be aired at http://lowyat.tv/theinfluencer/ every Friday after, and will see one contestant being eliminated before the series finale. I can't wait to find out who's the winner for this series! Hopefully it's one of my blogger friend! :)

.: Peace Out :.