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Royal Canin Brings ‘Purrfect Adventure’ to Life, Celebrating Every Pet’s Start of Life Journey

Last Saturday, I was at Eco Majestic City Park in Semenyih for Royal Canin Malaysia's “Purrfect Adventure” event. The vibrant two-day event which was co-hosted with EcoWorld held on Saturday, 9 May and Sunday, 10 May 2026 marked the first stop of Royal Canin’s nationwide activation tour, designed to spotlight the importance of ‘Start of Life’, an early-life nutrition for kitten and puppies, and responsible pet ownership through engaging, science-led experiences. These integrated experiences were thoughtfully designed to mirror a pet owner’s real journey, from the initial decision to adopt, to gaining essential knowledge on responsible care and nutrition, to accessing trusted expert advice, and ultimately, to making informed purchasing decisions with ease. Set against a relaxed, nature-filled backdrop, the event came alive through Royal Canin’s four beloved mascots - Finn, Brody, Oyen, and Luna - each representing a crucial pillar of the ‘Start of Life’ journey. Designed to simplify...

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