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Swipe Right, Eat Local: “Nak Makan Apa” Now Turns Into a Food-led Travel Adventure

Tourism Malaysia collaborates with Spritzer for the third edition of Spritzer’s travel campaign, Air Love Cuti-Cuti: Jom Makan-Makan, with the homegrown natural mineral water brand as the official Hydration Partner. Built on the idea that food is central to every Malaysian’s travel plan, this year's edition puts Malaysian food at the heart of the journey, encouraging people to revisit familiar favourites while experiencing vibrant cultures and discovering new dishes and destinations across Malaysia. Now in its third year, Air Love Cuti-Cuti: Jom Makan-Makan reflects Tourism Malaysia and Spritzer’s ongoing commitment to championing local travel and culture, turning a familiar craving into a reason to explore. Whether travelling to another state for a favourite dish or rediscovering a taste from home, this campaign shows how food, paired with trusted and quality hydration, can open the door to more of Malaysia’s offerings. This collaboration is vital to the campaign's impact: it ...

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