Tiger Translate 2015 Media Preview @ Laundry Bar, The Curve

I was invited to the Tiger Translate 2015 Media Preview held at Laundry Bar, The Curve on 27th of May 2015. Tiger Translate, a platform that champions creativity in art and music, returns bolder and edgier the second time around.

Local band, Amoura performing at the Tiger Translate media preview.
 The event, which debuted last year, has already established itself globally as an arena that features unconventional collaborations of art and music. The adaptation here is no different as Tiger Translate continues to showcase creative “east meets west” efforts by local and international artists. 

Tiger Beer marketing manager Tai See Wai said, “From the global accomplishment and our well-received debut last year, we can attest that Tiger Translate is emerging to be a good avenue for urban art and live music. 

“We are very excited with the return of this platform that uncages new experiences in art and music. It pushes the envelope of creativity and we’re glad to present more amazing talents from both the eastern and western arena. We trust the fans will once again appreciate what we have lined up for them.” 

Before the main event takes centre stage on June 13, Tiger Translate kicks off with three satellite shows. In the Klang Valley, local favourites Amoura, dayDream and Reach for the Skies will perform on May 27 at Laundry, The Curve; while Car Crash Hearts, Mad August and M.O.I.S.T on June 10 at Bricks & Barrels, Desa Sri Hartamas. Over in Penang, Grand Theft Xperiment, MoBeat and Damn Dirty Apes will serenade fans at SOHO Gastropub in Precinct 10 on June 5. 

The finale, set to take place at APW in Bangsar, will bring forth a strong collection of alternative art. Enjoy the new iconic Tiger reinterpreted abstractly by local artist Nicholas Choong, who has been commissioned by the brand to design all Tiger Translate key art featured on all posters, and merchandising. Look out for a 3D Tiger art sculpture by Thailand’s Rukkit Kuanhawate, a funky bar designed by Hong Kong’s Parent’s Parents, a glass art installation by Lo uise Low as well as contemporary art pieces by Malaysia-based Andrew T-Crum.

Blood Red Shoes (UK)
My Little Airport
They Will Kill Us All
Tim Exile
Twilight Action Girl
Artistic fans can also demonstrate their creative flairs by throwing paint-filled water balloons on a blank canvas to create a large piece of art while early birds get to take home a limited edition Tiger Translate / Huggaz beer bottle sleeves designed by Rukkit, Low and Parent’s Parents. 

On the music front, Tiger Translate has assembled an amazing line-up of indie musicians from near and far including homegrown artists Twilight Action Girl and rock band They Will Kill Us All, My Little Airport (from Hong Kong), Wonfu (Taiwan), and British acts Tim Exile and Blood Red Shoes. 

Like last year’s event, Tiger Translate 2015 will once again bring forth a pulsating composition of tunes and stylistic display of art. Tiger Translate has travelled through cities such as Bangkok, Dubai, Sydney, Mongolia, Cambodia, Beijing, New York, Berlin, Dublin and Auckland, where it all started a few years ago. For more on Tiger Translate and its past events, please visit www.tigertranslate.com.my

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