'Cheers to the Fans’ World Cup Events by Carlsberg at Pavilion Bukit Jalil

I was invited by Carlsberg Malaysia to attend a viewing party on the 23rd of November. If you're a football fans or rooting for your favourite country to win the FIFA World Cup Qatar 2022™, then this event is not to be missed!

Monkeying around at the event before the match between Germany and Japan starts

With a track record of throwing some of the liveliest football viewing parties, Carlsberg will be activating more than 300 celebrations across sports bars, pubs, and eateries nationwide, giving soccer- crazed fans an avenue to cheer on their favourite teams on match days starting from November to mid-December as well as opportunities to bag themselves exciting prizes including the coveted Fizzics machine and exclusive jerseys.

Exclusive jerseys to be redeemed at the event. I got the blue one!

For the bigger showdowns, greater excitement lies in-store at the ‘Cheers to the Fans’ events at Pavilion Bukit Jalil on the 2nd, 9th, 10th and 18th of December. Not only will fans get to watch the game in an adrenalined pumped arena, there will also be fun games to keep football enthusiasts in high spirits such as the ‘Cheers to the Fans’ station, that asses the vocal powers of fans, ‘Cheers to the Managers’ station where football lovers can showcase their game play strategies, ‘Cheers to the Wingers’ station for the ultimate photo shot and ‘Cheers to the Commentators’ station that tests football knowledge. Die-hard fans who join all four viewing parties will also be rewarded with a free carton of Carlsberg products.

Stefano Clini, Carlsberg Malaysia's Managing Director

“Football lovers are dedicated, enthusiastic and keen to celebrate the sport while watching the most enigmatic football event. To Carlsberg, celebration is what we aspire to always do best and what better way to celebrate the game with football lovers then to make every game night a festive one,” stated Stefano Clini, Managing Director of Carlsberg Malaysia.

Bringing football fans the best moments and experiences at over 300 viewing parties. Huge screen to catch World Cup match, what's not to like?

Carlsberg is also rewarding consumers with exclusive money-can’t-buy football jerseys with purchase of RM120 worth of Carlsberg Danish Pilsner, Carlsberg Smooth Draught or Carlsberg Special Brew on official e-commerce sites Shopee and Potboy, whilst consumers who spend RM20 or more on Carlsberg Danish Pilsner, Carlsberg Smooth Draught or Carlsberg Special Brew in participating convenience stores will be instantly rewarded with RM5 eWallet Touch n’Go credit in West Malaysia or RM5 GrabPay credit over in East Malaysia. Both purchasing platforms also give consumers an opportunity to be in the running for Adidas Cash Vouchers worth RM500!

Friends trying out the 360-spin camera video

Guests enjoying food and brews at 'Cheers to the Fans' football viewing party

As tensions mount for all the football supporters out there, Carlsberg takes the soccer experience to the next level by being a part of the game with fans. To find out more exciting news and information on the viewing parties, do check out their Facebook page.


As usual before I end my post, here's a reminder to all my readers – Remember not to drink and drive. 
Grab an e-hailing ride or get a designated driver. Stay safe... cheers!!!

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.: Peace Out :.

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