Hari Raya is coming next month and MR D.I.Y. is gearing up to make this a memorable Ramadan and Hari Raya with an exciting partnership with popular Malaysian singer, actor, and TV host, Alif Satar. The retailer has announced an exciting line-up for the upcoming festive season, anchored on the theme ‘Raya Sama-sama’.
MR D.I.Y. invites Malaysians to ‘Raya Sama-Sama’ this festive season with celebrity, Alif Satar.
The partnership will see Alif join MR D.I.Y. at a ‘Meet & Greet’ with fans on 21 March 2024, followed by a ‘Buka Puasa’ event with some fans on the same day. Alif will also join the retailer in its festive Corporate Social Responsibility (CSR) initiative.
In tandem, selected MR D.I.Y. stores nationwide will feature over 100 Hari Raya home essentials, ranging from Hari Raya torches (pelita raya) to hanging decorations, LED lights, tablecloths, curtains, festive gifts, shopping bags, green packets, and dinnerware. Customers can enjoy home décor items, cleaning supplies, and assorted snacks and drinks at a up to 30% discount.
Announcing the partnership with Alif Satar and the product line-up, MR D.I.Y. Group Head of Marketing, Alex Goh said, “Our ‘Raya Sama-Sama' initiative embodies the true Malaysian essence of unity and togetherness. It is about providing the catalyst for Malaysians to come together to celebrate with family and friends, and to create lasting memories for all. Household items are essential in every celebration, and by providing a wide range at exceptional value, we at MR D.I.Y. are making it possible for all Malaysians to have a worry-free celebration, by lightening the load on their wallets.”
Commenting on the retailer’s partnership with Alif Satar, Goh said, “Alif Satar embodies the values of togetherness and harmony that are integral to MR D.I.Y. brand. His popularity and genuine connection with Malaysian audiences are why we chose him. Thank you, Alif Satar, for partnering with us to make this Ramadan and Hari Raya even more memorable and enjoyable for everyone.”
To stand a chance to attend the ‘Buka Puasa’ event with Alif Satar, fans need to participate in a creative photo contest, by:
1. Taking a photo with Alif Satar’s visuals at any MR D.I.Y. store.
2. Post the photo on their social media feed with the hashtag #MRDIYRayaxAlifSatar
3. Tag one person they want to bring to MR D.I.Y’s ‘Buka Puasa’ event with Alif Satar, and also tag MR D.I.Y. @MRDIY
The most creative photos will be chosen as the lucky winners!
MR D.I.Y. will be premiering its Hari Raya Aidilfitri webfilm, titled “Raya Sama-Sama Melangkah” soon, which audiences can view across its social media channels. In addition, customers who spend a minimum of RM40 at MR. D.I.Y., RM50 at MR. TOY, or RM30 at MR. DOLLAR stores nationwide will receive four complimentary Duit Raya packets, while stocks last.
MR D.I.Y.’s ‘Raya Sama-sama’ initiative is running at selected MR. D.I.Y. stores nationwide. For the full list of the Hari Raya Aidilfitri specials and details of promotions, you can check them out at: https://www.mrdiy.com/promotion/mrdiy-raya-sama-sama-2024.
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