Celebrate Festival of Light with the “Rhythm of Deepavali” at the Curve!

Last week, I was at the Curve to check out the Festival of Light celebration. the Curve is all set to light up with its exciting “Rhythm of Deepavali” campaign, a festive celebration that promises to immerse visitors in the rich traditions and vibrant energy of the Festival of Lights.

the Curve brings a festive celebration of joy, light, and unity this Deepavali season

From 18th October until 3rd November 2024, the Curve has transformed into a hub of cultural festivities, bringing to life the essence of Deepavali through music, art, and culinary delights.

Step into a world where tradition meets modernity, as the Centre Court comes alive with colourful rangolis, symbolising prosperity and joy, and majestic elephant sculptures, representing strength and power in Hindu culture. Shoppers and visitors will be captivated by the vibrant Indian Cultural and Heritage Showcase, featuring bright kolam patterns, reusable festive decorations, and lively traditional dance and music performances that reflect the spirit of Deepavali.

“We are thrilled to bring the ‘Rhythm of Deepavali’ to life at the Curve this year,” expressed En. Jazmi Kamarudin, Chief Operations Officer of Boustead Properties Berhad. "Deepavali is a celebration of light, unity, and joy, and we are dedicated to offering our visitors a cultural experience that honours these values. From interactive workshops to captivating performances, we invite everyone to celebrate this beautiful festival with us. Shoppers can also engage with our interactive wall, which highlights the festive moments and significance of Deepavali, allowing visitors to share their own messages of joy and unity during this meaningful season.”

Shoppers can participate in interactive, hands-on workshops designed to engage and inspire, including saree draping demonstrations, Indian clay crafting, and henna art stations. For those eager to showcase their creativity, the Rangoli Making Competition offers a chance to shine.


Additionally, special performances like Peacock Dance, Krishna Play, Bhangra, Dhol, Odissi and more, and weekend musical showcases, along with storytelling sessions, will add to the excitement, creating a lively atmosphere that truly embodies the festive spirit of Deepavali.



To make the celebration even sweeter, the Curve’s Shop & Redeem promotion rewards visitors with exciting gifts. Shoppers who spend RM350 or more will receive a colourful ceramic plate, a perfect keepsake to mark the festive season. Other exciting rewards include voucher booklets for RM100 spenders, car boot organisers for RM250 spenders, and those who spend RM500 will gain entry into the 20th Anniversary grand lucky draw, with a chance to win prizes worth up to RM150,000, including a Honda WR-V 1.5 L.


At the media event, we also get to try out some indian dishes in Macha & Co outlet at the Curve.


“We are delighted to offer these special gifts as a way to give back to our shoppers, adding an extra layer of joy to their Deepavali shopping experience,” added En. Jazmi Kamarudin, Chief Operations Officer of Boustead Properties Berhad.

So if you're looking to do your last minute shopping, do head to the Curve and join the activities. Who knows you might the one walking away (or driving away) with a Honda WR-V 1.5 L!!!

To learn more info about the ‘Rhythm of Deepavali’ celebration and other upcoming events at the Curve, go check out their website at www.thecurve.my, or Facebook and Instagram.


.: Peace Out :.

Comments