Yesterday, I was at Choco Albab's 3rd Anniversary event which was held at Bangi Avenue Convention Centre. Being a young brand in the market, Choco Albab is a growing local chocolate brand, celebrating its third year with this special event. Their journey in this three years is an evidence of their dedication to building a business empire that not only satisfies customers' tastes but also provides a platform for people to earn additional income.
During the anniversary event, Choco Albab has announced the winners for the Beli dan Menang X70 Choco Albab campaign at the Jom Heboh 2024 carnival.
The founder of Choco Albab, Said Saiful Fazli Said Aluwi, reflecting on this meaningful milestone, shared that his mission and goals remain clear: to create a business that brings happiness to everyone.
Said (right), posing with the winner of winners for the Beli dan Menang X70 Choco Albab campaign.
Said, who is also the Chief Executive Officer of Saudagaar Asia Sdn Bhd, highlighted that in just three years, Choco Albab has achieved remarkable success, uplifting the lives of around 100,000 agents and producing dozens of Crown Leaders. He described these accomplishments as extraordinary achievements borne out of the collective efforts of the entire team.
Said Saiful Fazli Said Aluwi, the founder of Choco Albab, answering questions from the media.
“My inspiration is singular – to focus my determination and move forward, armed with the experience and expertise I have gained over 14 years in the business world. I have applied every lesson I’ve learned to Choco Albab, not for personal gain, but for the benefit of others. Together, we share opportunities and generate income,” he said during Choco Albab’s 3rd Anniversary Celebration themed Beyond the Star at the Bangi Avenue Convention Centre on 7 December 2024.
Datuk Zafrol Rizal Mat speaking at the press conference regarding Choco Albab's latest product, the Choco Albab Hazelnut Spread.
When starting Choco Albab three years ago, Said Saiful’s primary aim was not personal wealth but to help as many people as possible generate income. Through Choco Albab’s agent system, Said offers a generous commission rate of 42 per cent – the highest among agent systems for similar products in Malaysia. He aspires to help as many individuals as possible earn a living through Choco Albab and experience exceptional happiness.
Muhamad Rizal Mansoor with his family as he celebrated his victory as one of the best Choco Albab's agent
Choco Albab has given out South Korea travel trip incentive to all 68 agents at the anniversary event
“We provide a platform for everyone to earn, particularly women, homemakers, single mothers, and youths. This is an alternative way to generate income outside the gig economy. It requires minimal capital, low joining fees, and agents are not required to purchase or stock Choco Albab products. I introduced this system to help people become entrepreneurs and earn a sustainable income. In 2025, my goal is to have 200,000 entrepreneurs working with Choco Albab as agents, propelling the brand to become the number one chocolate-based local product in Malaysia,” he said.
In conjunction with the anniversary celebration, Choco Albab also launched a new product, the Choco Albab Hazelnut Spread, which is expected to become a firm favourite. With premium quality and an irresistible taste, the Choco Albab Hazelnut Spread introduces fresh innovation to the local chocolate market.
As a fan of hazelnut chocolate spread, I am delighted to try this Choco Albab Hazelnut Spread.
According to them, the chocolate and hazelnut content are much higher but lesser sugar to suits our Malaysian tastebuds.
As part of its vision to support the community, Choco Albab continues to create opportunities for those seeking to generate income through its agency programme. With plans to produce even more Crown Leaders by 2025, Choco Albab is committed to further fuelling the entrepreneurial spirit in Malaysia.
A wefie with the founder, Coach Said.
With its achievements and promising plans for the future, Choco Albab stands tall as a brand that not only delivers happiness through quality products but also transforms lives through life-changing entrepreneurial opportunities.
For more information about Choco Albab or the agency programme, visit https://chocoalbab.asia/.
.: Peace Out :.
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