We are finally done with Chinese New Year but Ramadan Raya season is now approaching. Lotus’s Malaysia embraces the festive spirit earlier with the launch of its Senyuman Paling Bernilai – Serikan Ramadan, Ceriakan Raya campaign. The campaign will roll out from 13 February to 16 April 2025, giving consumers an early start to prepare for the upcoming fasting month.
The proactive move comes in response to shifting consumer behaviour, with customers initiating their shopping earlier than usual and are in search for greater deals. Recognising the trend, Lotus’s Ramadan Raya campaign will give customers savings of up to 50 percent for over 4,500 types of food staples, clothing like RAHMAH Raya lines, household items, festive treats, health & beauty, fresh produce, baking & cooking appliances, cookware, furniture and even gifting needs. Customers will even enjoy exciting rewards and stand the chance to take-home prizes worth up to RM1 million throughout the campaign period.
Azliza Azmel, Corporate Services Executive Director at Lotus’s Malaysia, emphasized the rationale behind the early campaign launch, stating, “Customers are telling us they are actively looking for better deals for Raya commodities earlier than usual as cost-of-living pressures mean spreading the cost is more important than ever. As such, we made the decision to go earlier with our Senyuman Paling Bernilai - Serikan Ramadan, Ceriakan Raya campaign.”
The Lotus’s Ramadan Raya campaign will showcase a Raya World Indoor Bazaar at 37 of its outlets, featuring sampling, gift with purchase, cooking demo, contests, interactive activities by household favourite brands like Kellogg’s, Farm Fresh, Nestlé Malaysia, Al Kurmaa amongst others. Other activities await include:Exclusive Meet & Greet session with Chef Wan at Lotus's Shah Alam on 15 February 2025.
Win prizes or experiences worth RM60,000 in total that include: exclusive cooking session with Chef Wan, Raya Collection Bakeware (5 sets in total), frying pans worth (10 sets in total) with a minimum spend of RM25 on Kellogg’s products
Stand a chance to win 3 sets of PRISM+ 55-inch television (worth RM1,699.00 each) together with online streaming platform subscriptions (worth RM614) such as Viu (12 months), meWATCH (3 months) and Durioo (3 months) when you spend RM68 on Nestle products. (Exclusively for Lotus’s Mergong, Lotus’s Kepong and Lotus’s Kota Bharu only)
Making the campaign even more exciting and rewarding for customers, Lotus’s is running a gamification Tap Tap Ketupat contest with prizes worth RM500,000 to be won. My Lotus’s members will only need to spend RM120 in a single receipt throughout the campaign period and submit receipt on a dedicated page on the Lotus’s Malaysia application to take part and enjoy the rewards:
• Daily Prizes: ranging from Lotus’s e-vouchers, My Lotus’s points, Lotus’s Shop Online vouchers worth up to RM410,000.
• Weekly Prizes: RM5,000 worth of Raya Open House needs sponsored by Lotus’s (9 winners throughout the contest period)
• Grand Prizes: A full year grocery supplies by My Lotus’s worth RM15,000 (3 winners throughout the contest period)
Meanwhile, for MyDebit users, the MyDebit Syiokkk Raya campaign is giving out RM470,000 worth of prizes for those who spend RM100 when they shop at Lotus’s with their MyDebit ATM card.
• Grand Prizes: A Proton S70 Premium worth up to RM80,000. (2 winners throughout the contest period)
• Monthly Prizes: Duit Raya worth RM500 (120 winners throughout the contest period)
• Weekly Prizes: RM100 Lotus’s e-vouchers (2,500 winners throughout the contest period)
To win these prizes, MyDebit users will need to submit their receipts onto a dedicated microsite (https://lotussmydebit.myideascontest.com/Form) from 13 February to 30 April 2025.
Lotus’s is also surprising SinarFM listeners with the opportunity to meet their favourite DJ personalities at the SinarFM Raya Roadshow and reminisce in traditional childhood activities like Batu Seremban, Ketupat Workshops, Giant Congkak and DIY Kad Raya throughout the Ramadan month at four of its outlets.
• Lotus’s Kajang (1-2 March), Lotus’s Sungai Petani Selatan (8-9 March), Lotus’s Desa Tebrau (15-16 March) and Lotus’s Kota Bharu (21-22 March)
• Batu Seremban and Ketupat Workshops: with a minimum spend of RM30
• Giant Congkak and DIY Kad Raya: with a minimum spend of RM90
If you’re looking for premium dates this Ramadan, Lotus’s is offering 18 varieties of premium dates, sourced from Palestine, the United Arab Emirates, Morocco, Iran, Saudi Arabia, Egypt, and Tunisia. These exquisite dates, such as Safawi, Al-Madinah, Rabbie, Premium Lulu, Khenaizi, Dabbas, Mazafati, Medjool, Royal Dates Ajwa Aliyah, and Mariami, will be available at prices ranging from RM5.99 to RM77.99.
Other exciting deals include MAG Air Fryer at RM89.90, RAHMAH Raya Apparel Ranges with prices starting from RM35.00, Dessini detachable cookware set 5s from RM138, Pensonic Electronic Kettle at RM39.00, L sized Udang Harimau at RM33.99 per kilogramme, S Sized Ikan Bawal Emas at RM5.49, Imported Cube Cut Mutton at RM21.99 per 1kg pack, and many more.
The retailer officially launched its Ramadan Raya campaign with media members in Lotus’s Shah Alam in a friendly Raya cook off themed Kulinari Tradisi Membawa Senyuman Paling Bernilai.
To learn more about Lotus’s Malaysia’s Senuyman Paling Bernilai RamRaya 2025 campaign, visit their official Facebook page at https://www.facebook.com/LotussMalaysia.
.: Peace Out :.
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