Malaysia International Shoe Festival (MISF) 2013 on 28th - 31st March at PWTC KL

Hey guys, the Malaysia International Shoe Festival (MISF) is back again this year for the fourth time and it's going to be happening at Putra World Trade Center (PWTC) in KL. This event will be happening this Thursday, 28th of March until Sunday, 31st of March. Their objective is to promote Malaysia’s footwear industry as a new niche in the lifestyle tourism sector and they are expecting to receive 65,000 local and international shoe enthusiasts and visitors.

Bare in mind that on the 28th, it is only open for traders and members of media while from 29th until 31st of March, the event will be open for public. Themed ‘1Malaysia - Walking in Unity, Sole of the Nation’, this fourth edition festival will see more than 150 local and international brands including Fiorucci, Snowfly, Larrie, Verns, Geox, Good Arch, Alfio Rado, Ecco, Timberland and many more.

YB Dato’ Sri Dr. Ng Yen Yen flag off two giant stiletto shoe cars with Professor Dato' Jimmy Choo, Mr Tony Ting, President of Malaysian Footwear Manufacturers Association and Mr Kelvin Chuah, Head of Sales, Hyundai-Sime Darby Motors. The giant stiletto shoe cars will be roaming about in Kuala Lumpur, meeting the public and play exciting quizzes with lots of giveaways to promote the MISF 2013.

Among the exciting activities during the festival are the Shoe Fashion Show, Wellness Corner, Young Designer Corner, Malaysia Footwear Design competition, and Kids Shoe Coloring contest. Visitors that spending RM300 and above, and sharing a photo at MISF 2013 on will get to participate in the ‘Shop & Win’ contest for a chance to win a Hyundai i10 car worth RM56,000 sponsored by Hyundai-Sime Darby Motors Sdn Bhd.

The latest collection from Malaysia’s tourism ambassador and shoe couturier Professor Dato’ (Dr.) Jimmy Choo will be showcased exclusively at this festival. Lucky visitors shall join an ‘Autograph session with Jimmy Choo’.

A ‘Designers Pavilion’ showcase will feature shoes from 12 invited famous local fashion designers and 25 international shoe designers from Hong Kong, Indonesia, Thailand, China and New Zealand.

MISF is a proven platform for trade and networking opportunities with trade buyers and visitors received from more than 40 countries, including Middle East, France, U.S.A., Australia, U.K., China, Taiwan, India, Pakistan, Indonesia, Germany, Iran, Korea, Singapore, Hong Kong, Dubai, Philippines, and Vietnam in 2012.

The festival is aimed at reinforcing Malaysia’s position and reputation as a leading producer and world-class exporter of quality and innovative footwear, and as a niche tourism product to attract more visitors to Malaysia.  It also aims to promote footwear tourism, manufacturing and quality Malaysian shoe design and craftsmanship.

For parents who will be bringing their kids along to this event, there will be a shoe colouring competition open to 4-6 year old kids. Do participate if you want to win great prizes worth RM3388 + trophy!

The Malaysia International Shoe Festival is organized by the Ministry of Tourism and organized by The Malaysian Footwear Manufacturers Association (MFMA) in conjunction with the GP Sale.

Being the organizer of Malaysia International Shoe Festival 2013 (MISF 2013), MFMA will showcase the "ShoeMaster CAD-CAM" system and our officers will demonstrate and explain the details during the exhibition. Shoe manufacturers or designers who are interested, do drop by at MISF 2013 on 28th - 31st March from 10:30am to 8:30pm for the public at Hall 2, Putra World Trade Center (PWTC), Kuala Lumpur.

For more details, please contact 03-92855382 or visit their FB page at

.: Peace Out :.